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The Innovation Engine begins with the
current state-of-art product and then employs “morphs” which
create variations of the product.
The process is reiterated and draft patent application components for
the preferred variants are automatically drafted.
In this retrospective example prior to
the conception of the Reach brand angled toothbrush, the Innovation Engine
would have generated a variety of bent toothbrushes.
The user would notice that the variants
with bends near the toothbrush head appear similar to dental instruments, and
may aid in brushing. The preferred
variant is selected, and more detailed variants are generated.
The preferred range of variants are
selected for incorporation into draft patent application components.
In this actual example, the bristles are
selected for modification. From a
list of thirty morphs, the “Add Material Component” morph is
selected by the user. Scanning
thru hierarchical lists of materials, adding fluoride or silica (for polishing)
were recognized as useful and selected by the user.
Combinations of the generated variations
are assembled into a database of product concepts that can be used for prior
art searching, prioritizing and creating tables for a patent application.
IPIFINI’s Innovation Team has
developed and elaborated the Programmable Beverage Container concept using the
Innovation Engine™. Buttons on the surface of the beverage container release
additives when pressed (such as vanilla,
lemon, lime or cherry essence, or one or two doses of caffeine.)
Ipifini’s initial concept of a
programmable cola can, was expanded and elaborated by our Innovation Team
employing the Innovation Engine™.